MAM
From Here On to handle communication duties of Canon Pixma Pro series
MUMBAI: Delhi-based integrated advertising agency From Here On has won the full service communication duties of Canon India‘s recently launched printer series Canon Pixma Pro Series.
The agency won the account against Dentsu that had also participated in the pitch.
From Here On managing partner Rajesh Aggarwal said, “Yes, we have won the account. We have already started working on the account. The first communication campaign of the brand will roll out in February.”
Targeted at professionals, Canon Pixma Pro series include three ranges Pixma Pro-1, Pixma Pro-10 and the Pixma Pro-100. Pixma Pro-1 is the flagship of the series and is priced at Rs 94,860 while Pixma Pro-10 and Pixma Pro-100 are priced at Rs 65,995 and Rs 47,995 respectively.
