Brands
DreamSetGo announces Sourav Ganguly as its first brand ambassador
Mumbai: The leading premium sports experiences and travel platform, DreamSetGo, India’s first premium sports experiences and travel platform, has signed the “Maharaja of Cricket”, Sourav Ganguly, as its first brand ambassador. The move is well supported by the campaign #SuperCaptainGanguly.
India's most dynamic skipper, charismatic former captain and renowned sports icon is now DreamSetGo's #SuperCaptain. All set to elevate the game and deliver sporting experiences that are as iconic as himself. #SuperCaptainGanguly @SGanguly99 pic.twitter.com/B2Ly92NbjH
— DreamSetGo (@DreamSetGo_Co) August 25, 2022
Commenting on his association with DreamSetGo, Ganguly said, “DreamSetGo has been instrumental in revolutionising engagement, curating personalised experiences and memories for a lifetime for sports fans. I look forward to supporting DreamSetGo’s vision of creating accessibility for the biggest sporting events across the globe.”
Welcoming the new brand ambassador, DreamSetGo founder and chief business officer Monish Shah said, “We are thrilled to have Sourav Ganguly as our brand ambassador. His unparalleled love and contribution to sports will help us reach fans across the country and promote our ability to create unique and memorable experiences.”
As the “Supercaptain” for DreamSetGo, Ganguly will play a key role in promoting DSG’s curated experiences offered through its key partnerships with Manchester City, Chelsea FC, ICC Travel and Tours, AO Travel, F1® Experiences, and more.
Brands
Lululemon picks former Nike executive to be its next chief
Heidi O’Neill, who helped grow Nike into a $45 billion giant, will take the top job in September
CANADA: Lululemon has found its next chief executive, and she comes with serious credentials. The athleisure giant named Heidi O’Neill as its new CEO on Wednesday, ending a search that has left the company running on interim leadership since earlier this year. O’Neill will take charge on September 8, 2026, based out of Vancouver, and will join the board on the same day.
O’Neill brings more than three decades of experience across performance apparel, footwear and sport. The bulk of that time was spent at Nike, where she was a central figure in one of corporate sport’s great growth stories, helping take the company from a $9 billion business to a $45 billion global powerhouse. She oversaw product pipelines, brand strategy and consumer connections, and played a significant role in shaping how Nike spoke to athletes around the world. Earlier in her career, she worked in marketing for the Dockers brand at Levi Strauss. She also brings boardroom experience from Spotify Technology, Hyatt Hotels and Lithia and Driveway.
The board was unequivocal in its enthusiasm. “We selected Heidi because of the breadth of her experience, her demonstrated success delivering breakthrough ideas and initiatives at scale, and her ability to be a knowledgeable change and growth agent,” said Marti Morfitt, executive chair of Lululemon’s board.
O’Neill, for her part, was bullish. “Lululemon is an iconic brand with something rare: genuine guest love, a product ethos rooted in innovation, and a global platform still in the early stages of its potential,” she said. “My job will be to accelerate product breakthroughs, deepen the brand’s cultural relevance, and unlock growth in markets around the world.”
Until she arrives, Meghan Frank and André Maestrini will continue as interim co-CEOs, before returning to their previous senior leadership roles once O’Neill steps in.
Lululemon is betting that a Nike veteran who helped build one of the world’s most powerful sports brands can do something similar for an athleisure label that has genuine love from its customers but is still chasing its full global potential. O’Neill has done it before at scale. The question now is whether she can do it again.
