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Disney tops licensing table with $62 billion haul in 2024

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MUMBAI: The world’s biggest brand owners have turned emotional connections into cold, hard cash. Disney sits atop a licensing empire worth $62 billion in retail sales, nearly doubling the revenue of its closest competitor as the global licensing market surged to over $307 billion in 2024—a tidy $26.7 billion increase from the previous year.

License Global’s annual rankings reveal an industry that thrives on nostalgia, fandom and the human need to belong. While economic uncertainty grips consumers elsewhere, licensed products—from Pokemon pyjamas to Marvel mugs—continue their relentless march through shopping baskets worldwide.

The top ten licensors generated $208bn in retail sales during 2024, up from $192 billion in 2023. Over the past five years, these corporate titans have collectively raked in more than $1 trillion, proving that emotional attachment trumps rational spending when wallets tighten.

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Disney’s dominance reflects the mouse house’s unrivalled stable of beloved characters spanning generations. But the chasing pack tells a different story. Authentic Brands Group, which corrals sports and lifestyle brands including David Beckham and Champion, claimed second place with $32bn. People Inc (formerly Dotdash Meredith) rounded out the podium with $26.7 billion, followed by NBCUniversal at $17 billion.

The full top ten includes Hasbro ($16.1 billion), Warner Bros Discovery ($15 billion), The Pokemon Co International ($12 billion), Bluestar Alliance ($10 billion), Mattel ($8.8 billion) and Japan’s kawaii kingpin Sanrio ($8.4 billion).

“What is remarkable about this year’s report is how it demonstrates the resilience of emotional connections in consumer decision-making,” says License Global content director Ben Roberts. Even as economic pressures mount, consumers prioritise brands that matter to them personally, creating loyalty that transcends market forces.

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The data suggests a generational handover is brewing. Millennials currently lead licensed product purchasing at 28 per cent, but Generation Z is expected to seize the crown in 2025-26, while Generation Alpha grows to 22 per cent relevance. Fashion dominates growth categories, with 70 per cent of brand owners highlighting apparel as a key opportunity, followed by toys and games (54 per cent) and food and beverage (52 per cent).

The industry’s expanding reach is evident in its newcomers. First-time entrants include Lego, Legendary Entertainment and Gordon Brothers, reflecting licensing’s broadening appeal as brands seek deeper consumer relationships.

As digital platforms reshape commerce, successful licensors are building integrated experiences across physical, digital and hybrid channels. Brands with agile strategies on Roblox, TikTok and social commerce platforms are positioning themselves to lead the next wave of consumer engagement.

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The licensing juggernaut shows no signs of slowing. In an era where consumers crave authentic connections, brands that can tap into personal identity and shared experiences have found the ultimate recession-proof formula.

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Brands

HCLTech delivers Rs 24 dividend as revenue hits Rs 1.3 lakh crore

IT giant delivers solid growth for shareholders with a major payout despite navigating global market shifts.

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MUMBAI: HCLTech has clearly found the right code for financial success, proving that its operational strategy is more than just a quick fix for the digital age. The technology titan’s board of directors officially signed off on their year-end deliberations on 21 April 2026, revealing a set of annual results that suggest the company’s growth trajectory remains well-buffered against economic volatility.

The primary highlight for investors is the declaration of an interim dividend of Rs 24 per equity share (on a face value of Rs 2) for the 2026–27 financial year. Shareholders will not have to wait long for the processing of these funds; the record date is set for 25 April 2026, with payments scheduled to be completed by 5 May 2026. This follows a total dividend of Rs 54 per share already distributed during the 2025–26 fiscal year.

The consolidated annual results show a company operating at a high frequency across its global markets. Total revenue surged to Rs 130,144 crore for the year ended 31 March 2026, a significant jump from the Rs 117,055 crore recorded the previous year. Net profit remained robust at Rs 16,652 crore for the full year, despite a slight dip from Rs 17,399 crore seen in 2025. Quarterly performance also reflected steady momentum, with Q4 revenue reaching Rs 33,981 crore and net profit at Rs 4,490 crore, compared to Rs 30,246 crore in revenue during the same period last year.

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The company’s diverse service portfolio played a balanced role in this financial performance. IT and Business Services remained the primary engine, contributing Rs 96,094 crore to annual revenue. Engineering and R&D Services showed strong growth, climbing to Rs 22,056 crore for the year, while HCL Software maintained a consistent stream of Rs 11,994 crore.

It was not entirely smooth scrolling, as the company had to account for specific financial hurdles. HCLTech faced a one-time impact of Rs 956 crore due to the New Labour Codes. Additionally, total expenses for the year rose to Rs 108,616 crore. This was largely driven by employee benefits, which reached Rs 74,143 crore, a figure that reflects the ongoing high costs of securing top-tier tech talent in a competitive market.

On the standalone front, the company reported a profit before tax of Rs 10,024 crore for the year. However, the final quarter saw a standalone loss of Rs 900 crore, which the company attributed to a material Bilateral Advance Pricing Agreement (BAPA).

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Despite the rise in costs, HCLTech’s financial “cache” remains substantial. Total assets grew to Rs 116,258 crore as of 31 March 2026, compared to Rs 105,544 crore a year earlier. The company’s cash and cash equivalents stood at a healthy Rs 8,195 crore at year-end, providing ample bandwidth for future investments and expansion.

As the global tech landscape continues to shift, HCLTech appears to have the right architecture to maintain its performance, ensuring that for its investors, the future remains highly user-friendly.

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