Ad Campaigns
Bonito Designs unveils an exclusive festive bonanza
Mumbai: Bonito Designs, India’s number one full-home-only personalised interior design brand, unveils exclusive new themes and design assortments this festive season. Partnered with iconic designers Gauri Khan and Manish Malhotra through the ‘World Designs’ campaign, Bonito Designs invites the first 99 customers to experience the pinnacle of premium interior designs. With the promise of delivering complete homes within just 90 days, this limited-time festive benefits promises to transform homes into elegant and sophisticated living spaces.
Bonito Designs is making every effort to ensure that their customers’ living spaces are infused with fresh, captivating interior design concepts. With the creative brilliance of design icons Gauri Khan and Manish Malhotra, Bonito Designs presents an exceptional collection of design themes that will elevate living spaces to awe-inspiring heights. As part of the festive bonanza, Bonito Designs is also introducing a range of exclusive benefits. The provision of flexible finance options, including no-cost EMI’s, balance transfers, and interior design loans are designed to make the dream of having a beautifully designed home more accessible than ever. Bonito Designs has set the industry standard by pioneering ISO-certified processes, ensuring efficient and effective design solutions. This innovation underscores their dedication to providing excellence in every facet of the interior design journey.
Speaking on the introduction of the festive bonanza, Bonito Designs CEO Amit Parsuramka said, “Bonito Designs has always been at the forefront of interior design innovation, and our festive bonanza underscores our commitment to providing exceptional design experiences. With new themes by Gauri Khan and Manish Malhotra, a 90-day delivery promise, and exclusive benefits, we aim to make this festive season truly extraordinary for our customers.”
Celebrated interior designer and the creative force behind World Designs, Gauri Khan said, “As the festive season unfolds, embracing warmth and togetherness, it becomes a canvas for crafting cherished moments with family and friends. In this season of celebration, we infuse our homes with love and beauty, creating spaces that reflect the joy and spirit of the festivities. Through our designs we want to give people the opportunity and possibility to create beautiful homes and memories for their loved ones. I look forward to creating some magical spaces this festive season as a part of the World Designs’ campaign with Bonito Designs.”
Renowned designer and an integral part of World Designs, Manish Malhotra said, “The festive season in India is a vibrant tapestry of traditions, colors, and celebrations. It’s a time when our homes become the heart of the festivities, and every corner comes alive with joy and splendor. Through our ‘World Designs’ campaign with Bonito Designs, we aim to infuse homes with a touch of opulence and charm, making this season even more special. I believe that your living spaces should reflect the festive spirit, and I’m thrilled to be a part of curating designs that resonate with the essence of this beautiful season.”
The Bonito Designs festive bonanza is a great opportunity to infuse world-class design into one’s living spaces. To avail your spot among the first 99 customers, visit your nearest experience center or register at www.bonito.in.
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
