Brands
Asian Paints brings home the feels once again
MUMBAI: Some stories never fade, they simply find new walls to speak from. Asian Paints has rekindled the magic of its iconic campaign Har ghar kuch kehta hai, returning with a fresh film that paints a touching portrait of the modern Indian home.
Blending nostalgia with a contemporary lens, the new ad film explores how homes today are living, breathing reflections of the people who inhabit them. Each wall, colour and corner tells a tale of creativity, connection and comfort, whether it’s a young couple giving their walls personality, a food vlogger turning his kitchen into a studio, or a pet parent making room for a furry family member.
Set to the familiar Har ghar poetry, the film gently reminds viewers that a home’s essence lies not in its structure, but in the lives it shelters, “har ghar chup-chaap se yeh kehta hai, ki andar isme kaun rehta hai.”
Speaking on the campaign, Asian Paints MD & CEO Amit Syngle said, “Homes today are more dynamic, expressive and personal than ever before. With this new chapter, we celebrate how every corner carries meaning, through creativity, individuality or shared experiences.”
Ogilvy India chief advisor Piyush Pandey added, “Homes have always spoken; what’s beautiful now is that they’re starting new conversations. This campaign captures today’s lives with honesty, humour and heart.”
More than a revival, this film is a love letter to the spaces that shape us, proving that while styles evolve, the emotion behind every home remains timeless.
Brands
Rohini Laya Venkateswaran named executive director at Gillette India
P&G veteran with two decades of experience steps into leadership role
NEW DELHI: Rohini Laya Venkateswaran has been appointed executive director at Gillette India Pvt. Ltd., bringing with her more than two decades of experience across sales, strategy and brand leadership within the consumer goods sector. In her new role, she will help steer the company’s strategic direction and growth while strengthening its footprint in the grooming and personal care category.
Venkateswaran joins the board after a long career at Procter & Gamble, where she spent nearly 21 years shaping sales strategy, building brands and driving market expansion across India and international markets.
Most recently, she served as chief sales officer for India at P&G. Prior to that, she was vice president and country manager for east gulf markets, overseeing operations in Kuwait, Oman, Bahrain and Qatar while also guiding sales strategy across the Gulf region, including the UAE.
Earlier in her career, she led sales strategy and planning for India while serving as marketing leader for brands such as Olay and Old Spice. During this stint, she focused on reshaping go-to-market channels and building awareness through digital, social and influencer-led campaigns to drive growth.
Her journey at P&G also included roles such as director sales strategy and planning leader India, associate director modern retail and ecommerce, regional manager for Delhi and Rajasthan, and several key account and trade marketing roles across the country. She also spent time in the United States working on the P&G Walmart international team, collaborating on global retail initiatives.
Venkateswaran holds an MBA in marketing from SP Jain Institute of Management and Research and a bachelor’s degree in mechanical engineering from RV College of Engineering.
With her mix of sales acumen, brand-building experience and global exposure, Venkateswaran’s appointment signals a sharpened focus on growth and market leadership for Gillette India.
