Hyperlocal film turns parotta into ‘Parotaaaaaah’ to celebrate meal moments
New campaign taps Tamil food culture to make Coke the star of every meal
Skincare brand turns traditional Phad paintings into living reminders of sun damage in Phalodi, Rajasthan.
Advertising veteran joins to drive human-first innovation in an AI-powered world.
WPP agency opts out of review amid broader group restructuring.