iWorld
SonyLiv expands Suvonkar Banerjee’s role to lead Hindi originals
Executive will steer Hindi content pipeline alongside Studio Next role
MUMBAI: Streaming platform SonyLiv has expanded the mandate of Suvonkar Banerjee, appointing him to head Hindi originals while he continues in his role as creative director at Studio Next.
The move aims to strengthen SonyLiv’s Hindi originals slate. Banerjee will now oversee the development and creative direction of the platform’s Hindi content pipeline while continuing to guide Studio Next’s broader creative vision.
Banerjee joined Studio Next after a stint at Disney plus Hotstar, where he served as editor. His expanded responsibilities come amid a wider leadership restructuring at Sony Pictures Networks India, as the broadcaster sharpens its focus on digital growth.
Over the past year, SPNI has seen a series of organisational changes following the appointment of Gaurav Banerjee. These shifts have included portfolio realignments, consolidation of roles across business verticals and, in some cases, workforce rationalisation as the company recalibrates its operating structure.
The latest appointment signals a continued push to centralise creative decision-making within SonyLiv’s digital ecosystem, as the platform looks to build a more cohesive and competitive Hindi originals strategy.




