After more than a decade at the company, SonyLIV's north and east sales head moves up the ranks
A decade in media, a string of marquee deals, and now a bigger seat at the table
SonyLIV tech veteran steps up after 7-year run driving OTT scale
Rs 150 crore bet on mobile-first content and owned digital distribution play.
Short-format boom grows, 71 per cent users rely on UPI autopay.