iWorld
Moj announces winners of Micro Drama Challenge
Short-video platform awards Rs 50 lakh to top creators and increases annual budget to Rs 24 crore.
MUMBAI: India’s leading homegrown short-video platform from ShareChat has announced the winners of its first Micro Drama Challenge, a unique accelerator programme designed to discover and fund emerging storytellers and production houses. The challenge received more than 100 professional entries from across the country. True Dreams Entertainment took the top prize with its show Thukra Ke Mera Pyaar, winning Rs 25 lakh. Cine ShortPremiere came second with Paisa Pyaar Parivaar (Rs 15 lakh), while Tamasha secured third place with The Dirty Wedding (Rs 10 lakh).
ShareChat, Moj & Quick TV co-founder & CFO Manohar Singh Charan said the overwhelming response has prompted the platform to increase its annual budget for micro-dramas to Rs 24 crore. “Micro-dramas are emerging as a powerful storytelling format resonating strongly with today’s mobile-first audiences,” he noted. “We wanted to create a meaningful pathway for creators to showcase their talent and access real opportunities to scale.”
The initiative aims to support the next wave of vertical micro-drama series tailored for India’s rapidly growing short-video audience. Winning teams gain access to funding and resources to build high-engagement content franchises within Moj’s ecosystem.
As short-form storytelling continues to evolve, Moj is doubling down on creator-led innovation, helping new voices turn fresh ideas into addictive series that keep Indian viewers glued to their screens.
In a format where every second counts, Moj is making sure the best stories don’t just get told, they get properly funded. With Rs 24 crore now earmarked annually, the platform is clearly betting big that India’s next entertainment superstars will emerge from these bite-sized dramas.
