iWorld
Creative genius & YouTube star Rob to launch his 2nd YouTube channel – “Rob In the Hood”
After having been on TV for over a decade hosting and directing Art & Craft shows, YouTube star Rob is all set to launch his 2nd YouTube channel called Rob in the Hood!
From inspiring others for many years, Rob will now talk about what inspires him – i.e. His LIFE, His STYLE, His MENTORS, His FRIENDS & FAMILY, His FAVORITE GADGETS / NEW GADGETS, His TRAVELS & ADVENTURES, His PEERS & FELLOW YOUTUBERS (#HisHomies)
Says an enthused Rob, “Rob in the Hood is all about my space and my life . A get to know me beyond my art kinda channel. I will document my life as it happens, all my fun moments, my gadgets or even me just goofying around. Having studied film-making, Vlogging is definitely something I am going to enjoy doing. As an artist I have always loved telling stories and this will be a fun platform for me to tell stories about my life in my style. My fans have been my greatest support and this has encouraged me to launch this new channel in collaboration with Sony Music. Hope you guys enjoy and get inspired with Rob in the Hood featuring #mylifemystyle as much as you did on my DIY art channel Mad Stuff with Rob”
Adds on Sony Music India, Heads Kids Division, Anjana Devraj, “Over the years Rob’s fan base has been growing exponentially. It’s not just the kids anymore, as his fan base now also includes teens and millennials who have grown up watching him and have been influenced by him in some way or the other. This is a channel to get to know the ARTIST beyond his ART. A lot of people want to know Rob for who he is and what inspires him. This channel is for them! So apart from managing his ART and DIY channel on YOUTUBE (@madstuffwithrob) we decided that in partnership with Rob we launch another YouTube channel dedicated to the youth with content that not just appeals to them but also inspires them. The channel is LIVE now and we are confident that it will be as successful as Mad Stuff with Rob.”
Rob’s successfully launched art and craft channel MAD STUFF WITH ROB on YouTube has got him a loyal following of ardent DIY fans. Fans who have grown up watching him, fans from international markets and art lovers globally!
iWorld
JioStar revenue hits Rs 9,784 crore as cricket fuels 22 per cent growth
A surge in digital viewership and sports dominance fuels a blockbuster quarter for the media giant
MUMBAI: JioStar is batting on a flat pitch. The media titan’s fourth-quarter results for the financial year 2026 reveal a business scaling new heights, propelled by an unprecedented appetite for premium sports and digital-first storytelling.
Gross revenue for the quarter soared by 22.15 per cent to Rs 9,784 crore, up from Rs 8,010 crore in the third quarter. Operationally, the momentum was equally strong; revenue from operations climbed 21 per cent to Rs 8,372 crore. These figures underscore the firm’s successful integration following the Reliance and Disney merger, creating a dominant force in the Indian market.
The annual performance has been nothing short of a spectacle. Full-year gross revenue reached a massive Rs 36,248 crore, while annual profit after tax hit Rs 3,210 crore. This rapid expansion reflects JioStar’s ability to capture and monetise the massive growth in India’s media consumption.
Cricket proved to be the ultimate growth engine. The ICC Men’s T20 World Cup 2026 and TATA IPL 2026 delivered “record-breaking viewership” across both television and digital screens. The World Cup final alone drew a global peak concurrency of 72.5 million on JioHotstar, cementing its status as the nation’s premier streaming destination. On television, JioStar maintained a commanding 34.2 per cent viewership share, reaching a staggering 810 million viewers nationwide.
The digital numbers were just as impressive. JioHotstar averaged 500 million monthly active users, driven by consistent subscriber growth and innovative AI-led content discovery tools. These advancements are ensuring that JioStar remains at the cutting edge of the global “Race for Attention.”
With a firm grip on the country’s most valuable sporting rights and a rapidly growing digital footprint, JioStar is perfectly positioned for the future. It has built the ultimate content powerhouse—one that is ready to dominate the Indian living room for years to come.
