MUMBAI: The week 18 of opportunity to see (OTS) data collated by Chrome Data, Analytics & Media witnessed only one loser. English News channels in the...
MUMBAI: The seeds for a new television measurement body were sown in 2008 and after a good seven years, on 29 April 2015, the Broadcast Audience...
MUMBAI: On 28 April, the existing ratings body TAM (Television Audience Measurement) released its first data for Hindi general entertainment channels (GECs), indicating the disparity between...
MUMBAI: While the Broadcast Audience Research Council (BARC) India rolled out its first set of new television ratings on 29 April, the existing ratings body TAM...
MUMBAI: The Indian broadcast industry finally has a new ratings system as Broadcast Audience Research Council (BARC) India rolled out its debut television ratings data today...