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MUMBAI: On its fourth birthday, communications agency Adgcraft is gifting itself a future-forward facelift with the launch of Adgcraft AI—a new PR vertical dedicated to AI-first...
MUMBAI: What happens when you mix a beloved baby mascot with AI and real-time storytelling? You get Poko’s Day Out—a high-engagement, tech-savvy birthday campaign crafted by...
MUMBAI: Oakley has announced the launch of its new campaign, ‘Artifacts from the Future’, featuring India’s Test Captain and rising icon, Shubman Gill. The campaign marks...
MUMBAI: TBWAIndia has appointed Abhishek Chaturvedi as executive vice president and branch head – Gurgaon, handing him the reins of the agency’s northern command centre. Reporting...
MUMBAI: The Adani Group is back with another spark of inspiration. The infrastructure giant has rolled out Story of Suraj, the third instalment in its emotionally...
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