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MUMBAI: Soccer club Liverpool FC has signed for $133 million its biggest shirt sponsorship deal with Standard Chartered Bank (SCB). Liverpool MD Christian Purslow insisted that...
MUMBAI: Maharashtra Pradesh Congress Committee (MPCC) has appointed Crayons Advertising to handle the media and creative duties for the forthcoming assembly elections. Crayons bagged the account,...
MUMBAI: The Nielsen Company has roped in Sandeep Ranade as director client solutions, consumer research. As part of his new mandate, Ranade will be reporting to...
MUMBAI: Riding on the festive season wave, Coca-Cola has launched the ‘Coca-Cola Khushiyan Replay’ consumer promotion campaign. As part of this activity, a computer generated lucky...
MUMBAI: i-mint, the multiple partner consumer rewards programme, is set to launch a nationwide festive campaign, come 15 September. As part of the campaign, a variety...
