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MUMBAI: The global advertising industry is set for a bumpier ride than expected thanks to Donald Trump’s recent trade pronouncements and the retaliatory measures by the...
MUMBAI: Tinder is shaking up the Asian dating scene with its new campaign, “Dating, your way,” a saucy celebration of modern romance’s glorious messiness. Tinder’s serving...
MUMBAI: Spykar, is urging a denim revolution this Eid. It’s campaign, “Eidi that always stays with you,” flips the bird to fleeting cash gifts, pushing for...
MUMBAI: Today group has launched its ‘Happiness Month’, not just a promotional wheeze, but a full-blown attempt to forge a brand IP, it claims. Think of...
MUMBAI: Bajaj, has launched a comprehensive multimedia summer campaign focusing on its fan and air cooler ranges. The initiative emphasises the brand’s commitment to durability, promising...
