MUMBAI: When the Ironman of India tells you to open your eyes—literally—you pay attention. Centre for Sight launched a bold new campaign starring Milind Soman that...
MUMBAI: Coke Zero just pulled off the ultimate disappearing act. On 3 April, Coca-Cola India launched a campaign that literally showed nothing—and yet, everything. Titled ‘Coke...
MUMBAI: Carrier Midea India has recruited south Indian and Hindi cinema darling Rashmika Mandanna to add some star power to its air conditioning lineup, as the...
MUMBAI: Some campaigns whisper. This one smacked Mumbai across the face with a floral flourish. Colgate-Palmolive India has launched a campaign that’s equal parts science fair,...
MUMBAI: Alstone, has renewed its partnership with Royal Challengers Bengaluru (RCB) as the official cladding partner for T20 season 2025. Following a successful collaboration in 2023,...