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BANGALORE: The digital signage market (DSM) in India, which is at a nascent stage with a size of about Rs.500 million annually, is expected to grow...
MUMBAI: Maxus India has won the media duties of Akzonobel, formerly known as ICI Paints, following a multi-agency pitch. The other contenders in the pitch process...
MUMBAI: Vizeum India, part of the Aegis Media Group, has bagged the media duties of Essar Corporate. Essar had several media agencies pitching for its multi-crore...
MUMBAI: For almost two years Sun TV Network had left its advertising rates untouched as the market stayed sluggish. But effective 1 January, the southern broadcasting...
MUMBAI: Mediamark Research & Intelligence (MRI) announced that WPP‘s GroupM has purchased MRI‘s AdMeasure, the ad ratings service for major consumer magazines. AdMeasure, which was launched...
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