Switch strategy targets higher spending with exclusive brands, SKUs and private labels
Brands offer up to 40 per cent off, Rs 8,000 cashback and expect 25 per cent sales growth
Firm sees digital payments at an early stage as UPI expands the overall market
AI now influences 76 per cent of orders as conversational and image search gain traction
Walmart-owned firm to pilot ONDC-based service with about 10 per cent commissions, challenging Zomato and Swiggy
