Brands
Chandrika Raamz marks a decade of success
Mumbai: Chandrika Raamz, the leading luxury menswear brand helmed by visionary designers Raamz and Chandrika, celebrates a decade of sartorial excellence. Over the past ten years, Raamz has cultivated an impressive portfolio, garnering a loyal clientele that includes A-list celebrities like Mahesh Babu, Allu Arjun, Ramcharan, Junior NTR, and Dulquer Salmaan, alongside renowned figures like the KCR family and also worked legendary actors like Rajnikanth, Chiranjeevi, Nagarjuna, and Balakrishna.
Raamz’s and Chandrika’s dedication is further reflected in the brand’s recent summer collection, “Swinging City.” This playful collection, featuring bold colors like red, black, and white, showcases Raamz’s ability to seamlessly blend traditional with contemporary flair.
Their designs have not only graced the esteemed Lakme Fashion Week runway twice but have also redefined luxury menswear in India. Chandrika Raamz caters to the discerning gentleman, offering a meticulously crafted selection of menswear that transcends fleeting trends. The brand boasts a comprehensive collection, including Dhoti Sets, Kurta Sets, Jodhpuri Sets, Shirt Sets, Sherwanis, Indo-Western pieces, and Jacket Sets. Each garment is a testament to Raamz and Chandrika’s unwavering commitment to quality and intricate design, resulting in timeless sophistication. For the younger generation, Raamz Jr., a dedicated line for boys, offers exquisite Kurta Sets, ensuring that fathers and sons can experience the Chandrika Raamz legacy together.
Raamz and Chandrika’s dedication extends beyond flawless tailoring. Chandrika Raamz is a brand built on a foundation of unwavering dedication. Through sheer hard work, unwavering consistency, and countless sacrifices, both of them have established a label that commands respect and admiration within the industry.
Brands
Zomato film highlights bias faced by women delivery partners
International Women’s Day campaign shines light on everyday stereotypes
MUMBAI: A food delivery may arrive in minutes, but the journey behind it can still carry a few outdated assumptions. This International Women’s Day, Zomato has released a new brand film that shines a light on the subtle but familiar biases faced by women delivery partners during their daily shifts. The campaign nudges viewers to rethink a simple idea that still surprises many people: a delivery partner’s ability has nothing to do with gender.
Instead of focusing on training for delivery partners, the film flips the perspective and gently turns the mirror towards society. Through a series of everyday moments, from collecting orders at restaurants to arriving at a customer’s doorstep, women delivery partners encounter reactions that many recognise all too well. Curious glances, surprised expressions and questions that hint at disbelief follow them along the route.
In a playful cinematic twist, the delivery partners break the fourth wall to address these reactions directly, offering light-hearted responses that quietly challenge the stereotypes.
The campaign also reflects a broader shift in India’s gig economy. As of February 2026, Zomato has more than 3,500 monthly active women delivery partners who collectively deliver over five lakh orders every month.
Eternal chief sustainability officer anjalli ravi kumar said building an inclusive platform economy requires both opportunity and acceptance. She said that as more women step into roles across urban last-mile logistics, the ecosystem around them must evolve to ensure they can work with confidence and dignity.
She added that enabling women to participate safely and comfortably in such roles is essential if India is to move closer to the goal of 70 per cent female workforce participation by 2047 under the broader vision of Viksit Bharat 2047.
Alongside the campaign, Zomato has been strengthening safety measures for women delivery partners. The company offers a 24 by 7 SOS emergency support system available in more than 800 cities, connecting partners to ambulance services, police and an internal response team when needed.
Women delivery partners also have the option to avoid certain delivery locations between 7 pm and 5 am if they feel unsafe. In addition, city-specific WhatsApp support groups in the top seven cities help women partners communicate easily, raise concerns and seek peer support.
For deliveries to hotels, lodges or guest houses, women partners can complete the order at the reception instead of going up to individual rooms. The delivery partner app also allows them to flag difficult or unsafe areas as black zones. More than 300 such zones have already been identified and temporarily marked unserviceable.
Through the film and these initiatives, Zomato hopes to spark a broader conversation about inclusion in the gig economy, one delivery at a time.
