MAM
Marketing agency Media Tribe takes up the onus to promote controversial film Ram Ki Janmbhoomi
MUMBAI: In a very short span of time, Media Tribe has emerged as one of the most prominent PR and marketing agencies in the country. The company handles the accounts of leading Bollywood celebrities and other prominent celebrities apart from doing the PR for Hindi and regional feature films. While most PR agencies try not to get involved with controversial films, Media Tribe has done the opposite. They have decided to market the controversial film 'Ram Ki Janmbhoomi'.
Talking about the same, Sunil Gupta, co-founder of Media Tribe, says, "We love to take up challenging projects. There is a lot of risks involved in marketing a film based on a controversial subject but that is what makes the whole thing exciting. We hope to promote the film in the right way so that it reaches out to its target audience."
Instead of limiting itself to a particular niche, Media Tribe has spread its wings and has dabbled in a variety of media based services. The company has significant experience in digital marketing, social media marketing, celebrity and influencer management, web design and development, mobile app development and video production services.
The film 'Ram Ki Janmbhoomi' is based on the much talked about Ayodhya dispute and stars actors Govind Namdeo and Manoj Joshi, among others in principal roles. The film is set for a worldwide release on March 29, 2019.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
