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Times Network revamps revenue leadership structure for FY27 growth
New roles aim to boost monetisation and align teams across verticals
MUMBAI: Times Network has rolled out a sweeping restructuring of its news revenue leadership for FY27, as it looks to sharpen monetisation strategies and respond to shifting media consumption trends.
The reorganisation is designed to streamline decision-making, improve cross-team collaboration and drive more outcome-focused revenue strategies across its business verticals. At the centre of this reset are three senior leaders tasked with steering distinct revenue engines for the network.
Gaurav Dhawan will continue to lead ad sales across channels as chief revenue officer, while also taking charge of a newly created Network Alliance vertical. The unit is expected to unlock incremental revenue through partnerships, smaller agency collaborations, print tie-ups and expansion into new categories across brand solutions and intellectual properties.
Supporting this initiative, Edwin Crasto steps in as zonal head for Network Alliance, with regional leads including Prajit Menon in the West, Prateek Sharma in the North, Vigil Varghese in the South and Ipsita heading the East.
Gaurav Nagar has been appointed zonal head with additional responsibility as national channel custodian for key properties such as Times Now, Times Now World, ET Now and ET Now Swadesh. He will work with Kaushik Bagchi and Niraj Malhotra across regions.
Meanwhile, Gaurav Dewani has rejoined the network as executive vice president, Times Influence Sales, reporting to Ashish Sehgal. Dewani will lead revenue across brand capital, IP expansion, PSU business and national corporate sales, with regional teams supporting execution.
Rajesh Madampath continues to head government business, overseeing both state and central mandates, with a focus on scaling growth in the segment while contributing to broader monetisation initiatives.
The restructuring also strengthens the role of the Times Influence team, which will support ideation and execution across verticals, signalling a push towards more integrated and innovation-led revenue streams.
With sharper roles and clearer accountability, Times Network is tuning its revenue engine for the next phase of growth, aiming to stay ahead in an increasingly competitive and fast-evolving media landscape.
People
Gaurav Dewani returns to Times Network as EVP
Media sales veteran rejoins to drive branded content and revenue growth
MUMBAI: In a full-circle moment that feels almost scripted, Gaurav Dewani is back where a significant part of his media journey unfolded. He has joined Times Network as executive vice president, marking a return to familiar turf with a sharper playbook and a wider lens on content-led revenue.
Dewani steps into the role with over two decades of experience across television, digital and on-ground ecosystems, bringing with him a reputation for turning ideas into monetisable media properties. His career has been defined by a steady climb through the ranks of India’s evolving media business, with a consistent focus on branded content, advertiser-funded programming and large-scale intellectual properties.
Most recently, he served as revenue head at NDTV, where he led the content business alongside his team, crafting brand solutions across general news and business news platforms spanning television, digital and on-ground formats. His stint saw the execution of several high-visibility campaigns and marquee properties, including initiatives in health, sustainability, defence and infrastructure, as well as flagship events and awards.
Before that, Dewani spent over five years at Times Network in senior leadership roles, including senior vice president and vice president and national sales head. During this period, he worked on building large-format projects and intellectual properties while driving monetisation across the network’s digital and television portfolios. His remit included strengthening advertiser partnerships, scaling branded content divisions and unlocking new revenue streams.
His earlier roles include vice president and business head at Zee Entertainment Enterprises, where he blended music, comedy and live experiences into brand-led platforms, and vice president of sales at CA-Media, part of the Chernin Asia group, where he worked on sponsorship-led growth across festivals and live content. He also held leadership roles at The Walt Disney Company, Times Network in an earlier stint, Network18 and Hindustan Times, steadily building a career at the intersection of content and commerce.
An executive MBA from the Indian Institute of Management Calcutta adds academic polish to a career shaped largely on the ground, in boardrooms and on event floors alike.
With his return to Times Network, Dewani is expected to double down on branded content and integrated media solutions, at a time when advertisers are increasingly seeking storytelling that travels seamlessly across screens and experiences. If his track record is any indication, the network may be gearing up for a few more headline-grabbing properties of its own.
