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Bajaj Consumer Care names Amit Sonwani head of ecommerce
Former Emcure and Plum executive to lead digital and quick commerce strategy
BENGALURU: Amit Sonwani has been appointed head of ecommerce at Bajaj Consumer Care, sharpening the company’s push into digital and quick commerce as online channels reshape India’s consumer market.
Based in Bengaluru, Sonwani will steer the end-to-end ecommerce strategy, with full P&L responsibility. His remit includes accelerating online revenue, strengthening marketplace partnerships and building scalable, profitable growth across platforms amid intensifying competition for digital shelf space.
Before joining Bajaj Consumer Care, Sonwani was head of e-commerce at Emcure Pharmaceuticals Limited, where he built the over-the-counter online business from scratch. Earlier, he led key accounts at Plum Goodness, scaling revenues across major marketplaces and quick-commerce platforms while managing cross-functional teams.
His previous roles include leadership stints at Cloudtail India Private Limited and The Himalaya Drug Company, giving him deep exposure to platform economics and execution at scale.
An alumnus of Indian Institute of Management Shillong, Sonwani brings hands-on marketplace expertise as Bajaj Consumer Care looks to deepen its digital footprint in a fast-shifting retail landscape.
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Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI:Â Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.








