Quick commerce volumes jump 85%, while Tier 3 towns account for 42% of orders during the period
The festive sale features discounts on kitchen appliances, cookware, dinnerware, bedsheets and home décor
Instamart’s clean-label brand transforms India’s truck art tradition into an eye-catching outdoor marketing activation
Mobile phones lead with up to 40 per cent of GMV as 6 crore to 6.5 crore shoppers drive online festive purchases
Redseer sees 22 to 24 per cent growth as grocery, quick commerce and Gen Z surge