Brands
Kenstar Ties up with Flipkart.com to launch Oxy Fryer; ropes in SRK to promote
MUMBAI: Adding another brand in the list, Kenstar has now roped in Shah Rukh Khan to promote its upcoming product range.
The company announced that it will be launching a slew of new products in the home appliances segment soon. As a first step towards the same, it launched Oxy Fryer today, which would be exclusively available on Flipkart.com.
Speaking about his association with Kenstar Shah Rukh Khan said, “Kenstar has a tremendous heritage and goodwill across the country and offers consumers’ international quality products. It is an honor to be associated with brand Kenstar.”
The Bollywood star will play a pivotal role in the brand and product communication across media platforms. Following this announcement, Kenstar will also run an extensive 360 degree marketing campaign with Shah Rukh Khan to promote this innovative product, the press release said.
Commenting on getting SRK on board, Kenstar COO small home appliances Arun Pal said, “We are proud to announce our association with Shah Rukh Khan to promote Oxy Fryer. Like him, the Oxy Fryer is versatile and exemplifies star like characteristics.”
Talking about this exclusive launch, Flipkart SVP retail Kalyan Krishnamurthy reckoned, “We are happy that Kenstar partnered with us to introduce their new range. At Flipkart our aim is to provide our customers with the widest range of quality products. Healthy living is something we all aspire to and we are expecting a great response to this product.”
Oxy Fryer enables oil free frying, while keeping the food healthy and tasty. Oxy Fryer aims at revolutionising healthy cooking by using a simple yet innovative mechanism, which helps it to fry food with fast circulation of hot air. The company aims to sell 1 lakh units of Oxy Fryer in the first phase of the launch.
Talking about the product Pal added, “We observed that there has been a surge in demand for appliances that enable healthy and hassle free cooking.
Understanding this requirement we have launched Oxy Fryer, which not only ensure Oil Free Frying, but is also safe and convenient to use. It is tested that food when cooked in Oxy Fryer is healthier as compared to the traditional method of frying.”
Oxy Fryer will be priced at Rs 7990 and can be purchased exclusively from Flipkart.
Brands
Maharashtra panel orders Lodha to refund Rs 5 crore to homebuyers
Consumer court flags unfair practices in long-running property dispute case
MUMBAI: In a sharp rebuke to one of India’s biggest real estate players, the Maharashtra State Consumer Disputes Redressal Commission has directed Macrotech Developers to refund nearly Rs 5 crore to a senior citizen couple, Uttam and Anindita Chatterjee. The ruling, delivered on March 13, 2026, calls out the developer for “deficiency in service” and “unfair trade practices”, bringing closure to a dispute that has stretched over a decade.
The case traces back to 2015, when the couple booked a 3-BHK flat at World Towers in Lower Parel for Rs 12.22 crore, with possession promised within a year. What followed was a series of changes that complicated matters. After deciding to exit the project, they were persuaded to shift to a 4-BHK in another development priced at Rs 8 crore, with delivery scheduled for 2018. However, within months, the price was allegedly increased to Rs 10 crore. After demonetisation reshaped the market, similar flats were reportedly being offered at lower prices, but the couple were not given the benefit.
Despite paying over Rs 2.83 crore, the couple neither received possession nor clarity. Instead, in 2018, the developer unilaterally cancelled the booking, retained part of the amount as earnest money, and argued that the buyers were investors rather than consumers. The commission rejected this claim, observing that casual references to “investment” do not take away consumer rights when the purchase intent is residential.
The bench also held that the developer could not penalise buyers for payment delays while failing to meet its own delivery commitments. It noted the lack of formal documentation for revised terms and termed the prolonged retention of funds without delivering a home as exploitative.
As part of its order, the commission directed the developer to refund Rs 2.83 crore paid by the couple, along with interest at 10 per cent per annum, amounting to around Rs 2.12 crore. In addition, Rs 1 lakh has been awarded for mental agony and Rs 50,000 towards litigation costs, taking the total payout to over Rs 5 crore. The developer has been asked to comply within two months.
For now, the ruling serves as a reminder that in real estate, shifting terms and delayed promises can carry a significant cost.
