Music and Youth
Sony & Spotify ink partnership for new music service on PlayStation
MUMBAI: Sony Network Entertainment International LLC (SNEI) and Spotify have inked a global strategic partnership to deliver a best-in-class digital music experience to PlayStation Network and its 64 million active users.
Through this partnership, SNEI will launch a new music destination in Spring 2015 called PlayStation Music, with Spotify as the exclusive partner. Spotify on PlayStation Music will roll out in 41 markets, initially for PlayStation consoles and Xperia smartphones and tablets.
“Music is a core component of the entertainment offering that consumers expect from Sony, and our goal with PlayStation Music is to provide the most compelling music experiences to the millions of PlayStation Network users around the world. This partnership represents the best in music and the best in gaming coming together, which will benefit the vibrant and passionate communities of both Spotify and PlayStation Network. We’re thrilled to make Spotify the foundation of our strategy with PlayStation Music,” said Sony Computer Entertainment Inc president and group CEO and Network Entertainment Business group executive in charge Andrew House.
PlayStation Network and Spotify’s award-winning digital music service will be deeply integrated, offering unique and exclusive benefits to users. PlayStation Network users can link their accounts with Spotify, making it easy to subscribe to Spotify’s Premium service through the PlayStation Network wallet.
“We are incredibly honored to partner with Sony and PlayStation to give gamers around the world an amazing experience wherever they listen to music. As a gamer and PlayStation 4 user myself, I’m super excited to be able to soundtrack my FIFA 15 Arsenal matches later this spring,” said Spotify CEO and founder Daniel Ek.
Spotify on PlayStation Music will offer more than 30 million songs and 1.5 billion playlists on PlayStation4 (PS4) and PlayStation3 (PS3) systems, as well as Xperia smartphones and tablets. Users will be able to create a music collection and listen to playlists (including existing playlists from current Spotify users as well as Spotify curated playlists) and enjoy the service on all of Spotify’s supported devices. Additionally, PS4 owners will be able to use Spotify while playing games, enabling them to soundtrack their gaming sessions with their favourite songs playing in the background.
SNEI’s current Music Unlimited service will close in all 19 countries on 29 March9, 2015. Nearly all of these countries will be among the 41 markets where PlayStation Music featuring Spotify will be available at launch. From 28 February, 2015, Music Unlimited users with active subscriptions will receive up to 30 days of free access to Music Unlimited through 29 March, 2015, and will be offered an introductory Spotify Premium trial.
MUMBAI: Mumbai is about to witness something it has never seen before. The Global Youth Festival arrives on 6-7 December at Jio World Garden with 15,000 attendees and 60-plus experiences sprawled across six sprawling arenas. On its sixth edition, this is no ordinary jamboree—it is a carefully orchestrated collision of wellness, adventure, arts, music, yoga and social change.
Chief Minister of Maharashtra Devendra Fadnavis will throw open the proceedings with a landmark ceremony, signalling the state’s backing for a movement that has already mobilised youth across 20-plus countries and 170-plus cities. The sheer scale is staggering: 500-plus volunteers powering the machine, 600,000-plus volunteer hours logged across previous editions, and millions of lives touched annually.
The speaker roster is formidable. Diipa Büller-Khosla and Dipali Goenka, chief executive of Welspun India, will share the stage with Malaika Arora in conversations spanning leadership, creativity and culture. Union Minister for Sports and Youth Affairs Mansukhbhai Mandaviya will also attend, reinforcing GYF’s reach into the corridors of power.
But this is not mere talk. The Solaris Mainstage promises concerts from renowned Indian artists. Innerverse delivers a 360-degree LED spectacle of art, technology and sound. The Love and Care Arena houses hands-on projects spanning women’s empowerment, child education, rural upliftment and animal welfare. India’s largest outdoor sound-healing experience awaits. An inflatable obstacle course, neon drifter karts and open-sky bouldering cater to thrill-seekers.
Some have branded GYF the “Coachella of Consciousness.” Others call it “India’s Largest Sober Festival.” Spiritual visionary Pujya Gurudevshri Rakeshji, who inspired the festival, will deliver the Wisdom Masterclass. Every rupee goes to charity.
After Mumbai comes Kolkata on 14 December. New York looms next year. For one weekend in December, Mumbai becomes the epicentre of youth-driven change—and nothing will be quite the same after.
Tickets available on BookMyShow. Visit youthfestival.srmd.org or follow @globalyouthfestival on Instagram.
