MAM
UniPin launches No Bahana Sale campaign
Mumbai: UniPin, the digital entertainment enabler in India, has unveiled its latest campaign, “No Bahana Sale” aimed at the passionate Battlegrounds Mobile India (BGMI) enthusiasts of the country. Following the exciting announcement regarding the collaboration between UniPin and KRAFTON for BGMI, this enticing offer adds another string of joyful news for gamers in India.
UniPin, renowned for its commitment to safety, security, and efficiency, offers gamers the most reliable platform for acquiring BGMI UC. Scheduled to run from March 26 to April 8, this campaign is designed to provide BGMI players with an unparalleled opportunity to enhance their gaming experience through seamless UC purchases.
Expressing his enthusiasm for the collaboration UniPin India marketing lead Utsav Mahendra stated, “We are thrilled to launch the ‘No Bahana Sale’ campaign in partnership with BGMI. This collaboration underscores our dedication to providing Indian gamers with unparalleled gaming experiences while reaffirming UniPin’s commitment to delivering the safest, most secure, and fastest UC purchasing platform.”
As part of this exciting campaign, UniPin will offer up to a staggering 26% bonus UC on all purchases made within the campaign period. The bonus UC tiers include:
1 Buy 60 UC & Get 6 UC Bonus
2 Buy 325 UC & Get 35 UC Bonus
3 Buy 660 UC & Get 60 UC Bonus
4 Buy 1800 UC & Get 150 UC Bonus
This exclusive bonus aims to incentivize BGMI players to take advantage of UniPin’s services, ensuring they receive maximum value for their UC purchases. This offer is applicable for all Indian users with all payment methods available on UniPin.
According to the latest FICCI-EY report titled ‘#Reinvent: India’s media & entertainment sector is innovating for the future’, BGMI has garnered the top rank in app store downloads in India since its relaunch and has around 100 million cumulative players. The report also states that in-app purchases revived significantly during 2023 due to the launch of BGMI. Furthermore, shooting games including BGMI generated the most in-app purchase revenues (24 pewr cent) across all game genres.
UniPin encourages all BGMI players in India to seize this opportunity and grab the offer, enjoy exclusive benefits, and elevate their gaming experience.
MAM
Ember Cookware appoints Amit Singh as chief of supply chain
10-year veteran to lead operations as brand scales across D2C, quick commerce and retail.
MUMBAI: Ember just handed its supply chain the perfect seasoning because when your cookware is non-toxic and non-stick, the operations behind it better be fast and flawless. Ember Cookware has appointed Amit Singh as chief of supply chain and Services, bolstering its leadership team at a pivotal growth phase. Singh brings over a decade of experience in supply chain strategy, operations and large-scale network buildouts.
He began his career at Singapore-based retail giant Giant Hypermarket before joining Pharmeasy in 2015, where he played a foundational role in building and scaling its pan-India supply chain across B2B and B2C channels. At API Holdings, he later led supply chain operations for North India, managing end-to-end execution across complex, multi-city networks.
In his new role, Amit will oversee Ember’s complete supply chain and service ecosystem including sourcing, manufacturing coordination, logistics, last-mile delivery, post-purchase support and workforce development. His mandate focuses on building cost-efficient, resilient operations that shorten fulfilment times, strengthen inventory management and deliver a consistently high-quality consumer experience as the brand expands nationally.
Ember Cookware co-founder & CEO Siddharth Gadodia said, “Supply chain is where growth either holds or breaks. As we scale across channels and geographies, we need operations that are efficient, resilient, and built for speed, without ever compromising on the consumer experience. Amit has done this before, at real scale.”
Ember Cookware co-founder & CMO Himanshi Tandon added, “As we scale, supply chain efficiency becomes as important as product and brand. Amit’s mandate is to build the operational foundations that make our promise consistent at scale.”
Amit Singh commented, “Ember is building something genuinely different, a category-defining brand with a clear purpose and the ambition to match. I’m looking forward to building supply chain infrastructure that doesn’t just keep pace with growth, but enables it.”
The appointment forms part of Ember’s broader push to deepen leadership across key functions as it invests in its Innovation Lab, proprietary material technologies and operational backbone to support national expansion.
In a kitchenware world where non-stick promises are easy but delivery is hard, Ember isn’t just cooking up products, it’s cooking up an operation that keeps every promise sizzling from factory to fork.
