Television
Zee Entertainment appoints Vivek Bhatia as National Sales Head for Tamil Cluster
Veteran media professional returns to lead revenue strategy in southern markets.
MUMBAI: Zee Entertainment just handed the Tamil Cluster a fresh voice because when you need to amplify sales in the south, sometimes the best move is to bring back someone who already knows the rhythm. Zee Entertainment Enterprises Ltd. (ZEEL) has appointed Vivek Bhatia as national sales head for its tamil cluster. Based in Noida, Bhatia will spearhead revenue operations, strengthen advertiser and agency partnerships, and drive market expansion in one of India’s most vibrant regional language markets.
Bhatia is a seasoned media professional with over a decade of association with Zeel, having joined the network in 2013. He has played a key role in building client relationships and expanding the network’s footprint across competitive regional landscapes, having previously handled Niche, Telugu, Kannada and HGEC genres before taking charge of Tamil.
Prior to Zeel, he began his career in media sales at Bennett, Coleman & Co. Ltd. (The Times of India), where he served as regional head and gained valuable experience in advertiser solutions and market development.
The appointment comes as Zeel sharpens its regional sales strategy and looks to capitalise on the growing advertiser interest in high-impact regional language content.
In an industry where regional markets are no longer side stages but headline acts, Zee has wisely brought back a familiar face who knows the beats ensuring the Tamil Cluster doesn’t just play the music, but conducts the entire orchestra.
Sports
Gujarat Titans unveil vision for IPL 2026 season
Franchise leaders emphasise culture, fan connection and never-give-up spirit.
MUMBAI: Gujarat Titans just raised the bar for IPL 2026 because when a young franchise already has two finals and one trophy in four seasons, the only way left is to aim even higher. At the grand Season Launch event ‘Shubharambh 2026’ in Ahmedabad, Gujarat Titans outlined their ambitions for the upcoming Tata IPL 2026 season, with a strong focus on deepening their identity, strengthening team culture and putting fans at the heart of everything they do.
Gujarat Titans managing director and director Torrent Group Jinal Mehta reflected on the franchise’s rapid rise, “We are a young franchise, but over the last four years, we’ve built a strong legacy. We’ve reached the finals twice and won the IPL in our inaugural season. We see ourselves as a franchise that believes there is much more beyond the game itself. Fans are at the centre of everything we do.”
Gujarat Titans director, and Torrent Group director Shaan Mehta highlighted the importance of culture: “Culture is at the centre of everything we do, regardless of on-field results. If you don’t function as a unit, you cannot be part of a strong team. It has always been about working towards the team’s betterment and not getting carried away by past results.”
On the responsibility of representing an entire state, Jinal Mehta added, “It’s a significant responsibility, and we see ourselves as custodians of it on behalf of our fans. Sport, especially cricket, is like a religion in our country. While winning matters, how we conduct ourselves as a franchise matters just as much.”
Shaan Mehta reinforced the emotional bond with supporters, “GT is an emotion, and the fans are at the centre of that. Without them, success would not hold the same meaning. That’s something we want to keep strengthening as we continue this journey.”
Looking ahead to the new season, Shaan Mehta promised fans, “At the very least, fans can expect a never-give-up attitude, and they will certainly be entertained throughout the season. The team will play with intensity, and there will be plenty to look forward to as the season unfolds.”
In just four seasons, Gujarat Titans have moved from new entrant to one of the IPL’s most compelling stories. With a clear focus on culture, fan connection and consistent performance, the franchise is ready to write the next chapter of its rapidly growing legacy.
When a team already plays with the heart of a champion and the discipline of a contender, adding “never-give-up” as the official season vibe is less a promise and more a warning to the rest of the league, Gujarat Titans are coming, and they’re bringing their fans with them.
