LONDON: WPP Media has deepened its partnership with Google, securing privileged access to YouTube’s creator and content insights to supercharge the group’s creator-led marketing play. The...
MUMBAI: Parthasarathy M A, chief strategy officer for South Asia at GroupM, has announced his retirement, drawing the curtain on a remarkable career that spanned more...
BRUSSELS: The EU has handed Omnicom a clean bill of health for its $13.25bn all-stock takeover of Interpublic Group, firing the starting gun on the creation...
MUMBAI: He lived life like one long headline: punchy, sharp and impossible to ignore. Neil French, the flamboyant British copywriter who rewrote the rules of Asian...
PARIS: Yannick Bolloré has had enough of the gossip. The Havas chief executive told employees on 17 November that his French advertising group is “not in...