MUMBAI: The youngest agency of the WPP fold, Matrix has entered into the in-flight content arena supplying packaged content for the soon-to-soar Kingfisher Airlines. Kingfisher Airlines...
MUMBAI: WPP Group’s Wunderman has acquired marketing and interactive agency Bridge Worldwide (‘Bridge’), which is a Cincinnati-based interactive relationship marketing agency specialising in Fortune 100 consumer...
MUMBAI: Marketing and communications services firm Publicis Groupe has in a statement confirmed that it is holding preliminary talks to acquire the London based marketing services...
Two years ago, the top brass of India ‘s numero uno media agency Mindshare, huddled together in Lonavla’s Fariyas Hotel. In the room, were Mindshare MD...
MUMBAI: The Guardian, the national morning broadsheet has decided to move into the television arena.. Its first move in the direction being moving into branded TV...