MUMBAI: Wunderman owned data-driven, insight-based customer engagement provider KBM Group, will be acquiring Predictys, a marketing company specialising in digital data and campaign technology. KBM Group‘s...
MUMBAI: WPP owned creative agency Ogilvy & Mather has acquired a stake in Myanmar’s advertising agency, Today Advertising. Yangon-based Today Advertising employs 60 people. “Today Advertising...
MUMBAI: WPP’s group company Meridian Communication has handed over the creative mantle of its Mumbai office to Ogilvy‘s Anuraag Khandelwal and Satish deSa. Both have been...
MUMBAI: WPP CEO Sir Martin Sorrell feels that the shift toward the east and south will continue. Apart from China in the East and India in...
MUMBAI: Worldwide communications group Havas chief executive of advertising David Jones has revealed plans to rebrand the agencies under the company as it repositions for an...