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MUMBAI: The Maharashtra Tourism Development Corporation (MTDC) has empanelled 10 agencies on its creative roster. These include Concept Communication, JWT India, Network Advertising, MX Advertising, Mercantile...
MUMBAI: WPP’s Kantar Media TGI launched a new marketing tool called The Why Code. The new initiative provides insight into what drives consumer choices. The Why...
MUMBAI: Unilever, which had initiated a global review in early 2012 in line with company policy to evaluate media agency arrangements periodically, has split the business...
MUMBAI: WPP’s global marketing communication agency, Grey, has acquired a majority stake in the German-based digital media agency, k102 GmbH. Founded in 2006 by Lars Moltrecht...
MUMBAI: After a ding-dong battle between news broadcaster NDTV and global advertising major WPP, there is finally something one gets to hear from the New York...
