MUMBAI: Recently elevated to president, client solutions, South Asia at WPP Media, Banerjee steps into the role with more than two decades of experience across media...
MUMBAI: The country’s strategy scene got a lively shake-up as Warc and DDB Mudra Group hosted the first-ever Portfolio Evening: Strategy Edition in Mumbai, giving young...
MUMBAI: Advertising is all about creativity, but strategy is what keeps it on course. In an industry first, DDB Mudra Group has partnered with WARC to...
MUMBAI: Creativity may sell, but strategy decides what to sell—and how. On 26 November, DDB Mudra Group and Warc will host Portfolio Evening: Strategy Edition in...
MUMBAI: Global advertising expenditure is set to surge by 7.4 per cent this year to $1.17trn, according to WARC’s latest forecast—the first upward revision in more...