MUMBAI: The latest figures from the Advertising Standards Authority (ASA) show television captured the most advertising spending in 2011, pushing newspapers into second place. The internet...
MUMBAI: BBC Advertising has opened its first office in Switzerland, as it looks to capitalise on the recent growth in the market and build on its...
MUMBAI: Korea’s total advertising spend for 2011 has jumped 10.9 per cent to $8.46 billion, according to an estimate by Cheil Worldwide. This is the second...
TV Today Network is in the process of an organisational shake-up as it prepares for expansion into regional news channels and language newspapers through the Aaj...
MUMBAI: US online ad spend that grew 23 per cent to $32.03 billion in 2011 is expected to grow an additional 23.3 per cent to $39.5...