HDFC Life‘s advertising spend will stay flat this year as it seeks to turn profitable for the first time. The insurance company, which ranks No....
MUMBAI: For the first time in nearly 20 years, the number of homes in the US with television sets has dropped. US media research company Nielsen...
CNN is banking on India to boost its ad revenue this year as the international news outfit hunts for fast-growing economies in a downturn environment. ...
When Star floated a company for DTH, there were several issues raised on shareholding and other related matters. Was that a ghost that initially haunted you...
MUMBAI: The recently launched English GEC, Big CBS Prime, has kicked off an integrated marketing campaign. The four shows being marketed through this campaign are NCIS,...