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Mumbai: Ad volumes of real estate category on television rose by 68 per cent during January-May’22 over January-May’20, while the growth was 42 per cent more...
Mumbai: Marketing data and analytics company, Kantar unveiled on Thursday the ads that were most effective and creative in 2021 across India. The firm tested more...
Mumbai: Last year, the global entertainment and media (E&M) industry grew significantly faster than the world economy as a whole. Following a 2.3 per cent dip...
MUMBAI: The three-day e-auction of IPL media rights 2023-2027 has concluded on Tuesday, with Disney-Star bagging TV rights for the Indian subcontinent and Viacom18/ Reliance sweeping...
Mumbai: Zee Cinema is all set to bring a fully-Taaza movie line-up of the recent superhits with their ‘Taaza Hai Toh Mazza Hai’ campaign for cinephiles...
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