MUMBAI: Services and personal healthcare saw a dip in TV ad volumes in the first quarter of 2019 as compared to Q1 2018. While they maintained...
MUMBAI: TAM Media Research – a joint venture between global media research organisations, Nielsen and Kantar has released the very first and one-of-its-kind, comprehensive go-to-market AdEx study...
MUMBAI: Television audience measurement in India continues to remain one of the key subjects that evoke reactions from stakeholders. Given that advertising expenditures are typically guided...
Mumbai, 30 March: Communication & IT Minister Ravi Shankar Prasad today said the Digital India initiative of the Government is a $ 1 trillion business opportunity...
Mumbai, 30 March: Communication & IT Minister Ravi Shankar Prasad today said the Digital India initiative of the Government is a $ 1 trillion business opportunity...