MUMBAI: “There are 16 crore TV homes in the country, but only 8000 to 9000 peoplemters are being utilised to measure TRPs,” said Union Minister for...
Highlights: • Toilet Soap Advertising accounted for 43% growth during Jan – Dec 2013 in comparison with Jan – Dec 2013 • Toilet Soaps was the...
MUMBAI: In March 2014, Advertising Standards Council of India’s (ASCI) Consumer Complaints Council (CCC) upheld complaints against 68 out of 108 advertisements. Advertisements in personal and...
MUMBAI: He is going back to his broadcasting roots. After close to a decade with TAM Media, senior vice president- S group and marketing Pradeep Hejmadi,...
MUMBAI: CNN-IBN emerged a clear favourite of viewers on Elections 2014 – further extending its rich & award winning legacy of leadership on Elections. The channel...