MUMBAI: The pubcaster has finally got itself inked for ratings. Doordarshan’s 20 channels have got watermarked as per the Broadcast Audience Research Council (BARC) India’s standards...
MUMBAI: In its endeavour to interact, engage and share with its stakeholders – key developments and initiatives – Broadcast Audience Research Council (BARC) India has embarked...
MUMBAI: In a significant move, Kantar Media, a 50 per cent owner of TAM, has agreed to acquire the audio watermarking unit of Civolution, the technology,...
BENGALURU: Bringing Network18 Media and Investments Limited (Network 18) to the black is still work in progress for its new board, but it should get there...
NEW DELHI: Audience measurement specialist Kantar Media, which also has a stake in TAM in India, has unveiled Britain’s official Twitter metric for measuring Twitter TV...
