Amazon Online India retains its first position in the top advertisers list during 2023 over 2022.
Among celebrity-endorsed ads, film stars had the bigger share of ad volume i.e. 80 per cent.
Ad volumes in music genre witnessed 46 per cent rise in 2023 compared to 2019.
Hindi movies maintained their dominance in terms of ad volumes.
During the second quarter of 2023, the highest volume of ads per day was observed.