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MUMBAI: Star India’s strategy of having a strong second general entertainment channel, supporting its flagship Star Plus, has finally started working. Life OK, the four-week-old channel...
MUMBAI: Advertising Standards Council of India’s (Asci) Consumer Complaints Council (CCC) upheld complaints made against 27 advertisements during the quarter April – June 2011. During the...
Leading broadcasters will continue to post strong ad revenue growth while the long tail will be severely hurt as advertisers tend to consolidate their spends in...
MUMBAI: Leading broadcasters will continue to post strong ad revenue growth while the long tail will be severely hurt as advertisers tend to consolidate their spends...
star India is aggressively building a wide portfolio of English entertainment channels. Its aim: to capture specific needs of different viewers. Backed by a rise...
