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Leading broadcasters will continue to post strong ad revenue growth while the long tail will be severely hurt as advertisers tend to consolidate their spends in...
MUMBAI: Leading broadcasters will continue to post strong ad revenue growth while the long tail will be severely hurt as advertisers tend to consolidate their spends...
star India is aggressively building a wide portfolio of English entertainment channels. Its aim: to capture specific needs of different viewers. Backed by a rise...
MUMBAI: Star India has roped in Arpita Menon to head the media planning and buying team of the network. Menon will report to Star India EVP...
MUMBAI: Advertisers will need to cough out more to place their ads on television as two leading Indian broadcasters have indicated that they would be upping...
