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#BeInYourComfortZone campaign spotlights hygiene, confidence and ease
New campaign spotlights comfort-led hygiene with a confident, candid tone
Cricketer to front Comfort Range as brand drives open dialogue on periods
A sweeping BBC-Collective Newsroom study finds women's participation doubled in six years, viewership is soaring, but stubborn stereotypes, safety fears threaten to derail the momentum
New positioning tackles 91 per cent protection gap plus ageing India’s 230 million seniors by 2036.
