Satirical campaign and new range target India's growing men's skincare segment
Beauty brand expands omnichannel push with 16 SKUs across fast-growing delivery platforms
BPC market seen growing from $23 billion in FY25 to $40 billion by 2030.
FMCG major deepens personalised beauty push with Vedix and SkinKraft buy
Brand says 15 minutes of movement can boost mood and natural radiance.