SAN FRANCISCO: The Cantellus group is sharpening its AI edge—and it’s doing so with intent. The boutique advisory has roped in Noelia Amoedo as advisor, bolstering...
MUMBAI: Sony Pictures Networks India (SPNI) has dialled up its programmatic firepower with the elevation of Nitin Bhatnagar as vice president – programmatic advertising & digital...
MUMBAI: India’s advertising industry isn’t just growing; it’s strutting down the marketing runway like a star-studded campaign launch. The media investment giant under WPP, GroupM has...
MUMBAI: Marketing isn’t just getting smarter; it’s getting flashier—and DOOH is proof that advertising is no longer a static affair. According to recent market reports, India’s...
MUMBAI: After a quiet pause since its 2020 retirement, the Interactive Advertising Bureau (IAB) Tech Lab is back with a roar, reimagining the digital advertising playbook....