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The adhesive brand's last campaign by the late advertising legend Piyush Pandey turns an everyday Indian obsession into a quietly powerful metaphor
Two-day summit in Mumbai to explore ethics, regulation and the future of advertising trust
MUMBAI: They say love sticks, but Fevikwik takes it literally. The instant adhesive brand from Pidilite Industries has rolled out a new ad campaign that fuses...
MUMBAI: Pidilite Industries managing director Sudhanshu Vats has been elected chairman of the Advertising Standards Council of India (Asci) at its 39th annual general meeting, taking...
MUMBAI: Dr. Fixit has turned up the entertainment quotient with its latest campaign, featuring none other than movie legend Amitabh Bachchan, proving once again why it’s...
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