DTH operator looks beyond traditional television as subscribers shift to OTT, free-to-air and connected TVs
TechNet-led alliance will advocate technology-neutral policies and greater flexibility across streaming and live sports
The partnership brings Bullet’s 1–2 minute episodic micro-dramas across seven Indian languages to Swift TV’s free, ad-supported streaming ecosystem, with viewers able to access the content...
Former JioHotstar strategy director returns to the OTT sector after nearly eight years
CTV-first framework will add high-attention ad placements without interrupting content