MUMBAI: TV ratings giant Nielsen Media Research faces strong opposition from the Latino and black groups on its decision to electronically measure viewership in Los Angeles....
MUMBAI: With over 1,000 broadcasters for the 1.3 billion people in 340 million families, next only to the United States, China has become the world’s second...
MUMBAI: Activision has announced that it will team up with Nielsen Entertainment to develop a new initiative. This will allow video game companies in the US...
MUMBAI: Don’t cut us out. That is the message that black and Hispanic groups are trying to get out to television measurement system Nielsen in New...
MUMBAI: News Corp has denounced Nielsen Media Research’s decision to start tracking electronically New York City television viewers’ viewing habits with the help of people meters....