Ad celebrates perfect spice balance in every cup of chai.
Neena Gupta stars in 'Cut, Mix, Sip' ad highlighting 30-second homemade-style chai, launched mid-February 2026.
Long-format platform reframes strength as repair, not perfection, through lived stories
FICCI Frames highlights India’s authentic tales beyond metros
The hit rural comedy-drama continues to deliver big city numbers with desi heart.