Commerce, fandom, micro-dramas and AI emerge as new routes to monetise audiences
The ‘third-wheeling’ series uses friendship, romance and makeup to engage Gen Z
AVOD could bring 150 million daily users as platforms look beyond subscriptions
New offering brings original, dubbed and repackaged content to four southern languages
The pair will churn out original mobile-first series across genres, with sights set on 250 titles by mid-2027
