Shah Rukh Khan, Deepika Padukone, Alia Bhatt and others build diverse business portfolios
Actor joins Amitabh Bachchan and Katrina Kaif as the jewellery retailer targets younger consumers
Katrina Kaif, regional stars and AI campaigns drive over 500 million views
Deal could help scale premium label as Nykaa sharpens its beauty play
Indian celebrity brand enters Britain’s luxury beauty shelves with Katrina Kaif at the helm
