The declining importance of the conventional Hindi general entertainment channel (GEC) on Indian television has thrown up considerable challenges for all broadcasters.Confronting the gradual fall of...
The Indian Hindi general entertainment space is heating up and could possibly be on the brink of a huge change as Subhash Chandra‘s flagship channel Zee...
After carving out a separate space for Hungama TV in the kids genre, Zarina Mehta is at work again. Her challenge this time is to hook...
Violence, subtle and physical, has permeated the soaps of the small screen, according to a recent study. In a monitoring study that spanned 30 episodes of...
The Hindi General Entertainment Channel (GEC) space is back in the spotlight. Strategies, counter strategies, experiments and innovations enchant the market, though audiences remain cautious while...
